Mary Ann Crenshaw, President
Mary Ann Crenshaw's distinguished career as journalist, editor and bestselling author earned her a major reputation in those fields. Since 1991 she has continued to apply her unique credentials and expertise to the field of public relations and strategic marketing, with a success record that places her company in the ranks of trend-setting agencies and makes her clients among the most recognizable names in their fields.
During ten years as a lifestyle reporter for The New York Times, Ms. Crenshaw was known for her cutting-edge reportage and abilities as a visionary trend-spotter - qualities that made her quick to note rising fashion stars, about-to-break trends and revolutionary directions in home design. Her instinct for the new inspired important creators in the realms of fashion and beauty and ultimately impacted the way American women looked.
Her first book, "The Natural Way to Super Beauty", became a million-copy bestseller, transforming the health-food industry and spawning countless products based on her original and innovative formulas. She is the author of four additional non-fiction books.
Ms. Crenshaw conceived, edited and wrote a groundbreaking lifestyle newsletter, The First Word, which achieved a wide audience of affluent consumers. She produced numerous free-standing supplements for The New York Times and has written extensively for lifestyle publications, including House Beautiful, Esquire, and Cosmopolitan. She also served as U.S. correspondent for the prestigious Italian fashion publication, Amica, producing and writing "CityLife", a weekly column pointing to the hottest trends from America's trend-setting cities.